Levi Roots
Specialist Topics
- Business
- Marketing
- Leadership
- Resilience
- High Performance
- Winning Mindset
- Global Business
Biography
Levi Roots shot to fame on the BBC’s Dragons’ Den, where his Reggae Reggae Sauce became one of the show’s most successful investments. His passion for his bottled sauce turned him into a multi-millionaire almost overnight.
It’s that sharp eye for business, coupled with tenacity and resilience, that makes Levi the perfect keynote speaker. Armed with a guitar and a compelling pitch, Levi’s appearance on Dragons’ Den was one of the show’s most memorable moments. He is a real inspiration whose belief and motivation transformed his product into a national brand stocked on the shelves of the UK’s biggest supermarkets. After launching exclusively in Sainsbury’s, the sauce sold an astonishing 50,000 bottles per week. The Reggae Reggae Cookbook soon followed.
Demand was so high that food chains including Subway, Hungry Horse, and the Slug and Lettuce pub chain began offering the sauce on their menus. Other big brands including Birds Eye, Morrisons, Domino’s Pizza, and KFC also launched their own Reggae Reggae ranges. Levi became a star in his own right and even earned himself a place in the Celebrity Big Brother house.
As a keynote speaker, Levi is helping others replicate his incredible business achievements. He combines passion, determination, and vision to create a winning approach to life. Book him now as your keynote speaker and discover what Levi could do for you and your business.

Levi Roots’ Reggae Reggae pitch lures Peter Jones!

Full Q&A at The Oxford Union

Levi Roots on ‘Discovering Himself’ In The Celebrity Big Brother House
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