Benita Matofska
Benita Matofska is a world-leading speaker, changemaker and climate change consultant to some of the world’s most forward-thinking businesses. An awardwinning social entrepreneur, she is renowned for her ability to captivate audiences worldwide with her knowledge, dynamism and insights on sustainability, social innovation and business transformation.
Benita leads sustainability for business consultancy Futuretivity, who specialise in delivering climate innovation for the media industry. Benita is the author of Generation Share, a ground-breaking book, voted top isolation read for a positive future by Forbes. She previously created Global Sharing Week, a campaign addressing resource inequality reaching 100 million+ people worldwide.
Driven by a passion to create global change and transform business into a force for good, Benita delivers her unique insights to people and companies seeking to future-proof their businesses by helping them to become diverse, inclusive and sustainable. In a world with challenges such as climate change and inequality, Benita ensures businesses stay relevant and secures their future by enabling them to create economic, social and environmental value. Based on over a decade of research, Benita uses innovation techniques and global intelligence to inspire transformation for businesses, people and planet.
Benita is a seasoned public speaker and has spoken to audiences worldwide including: VF Corp International Marketing Summit, IKEA Global Home Furnishings Forum, AMEX Leadership Academy, European Outdoor Group Summit, BBC Climate Creatives, BBC Worklife, Channel 4 News, M&S Festival of the Future, Virgin Innovation Sessions, Publicis Sustainability Awareness, European Cities Marketing Summit, Global Women’s Forum, RSA Future Innovation Summit, Global Entrepreneurship Congress, FT European Sharing Economy Summit, European Parliament, TEDxFrankfurt, UNESCO, the House of Commons, House of Lords and Number 10 Downing Street.
Benita’s incredible 35-year career has also seen her receive multiple awards including: Ogunte Best Social Business Leader UK and World, Natwest Venus Entrepreneur of the Year Award, Inspirational Woman of the Year and the Cabinet Office/Nesta Innovation in Giving Award. She is also an RSA fellow, a blogger and social commentator and features regularly in the international media.
Showreel
The secret of the sharing economy
Testimonials
Inspiring, powerful, innovative. Benita is a leading authority on sustainability and the circular economy who gave a thought-provoking keynote and captivated our global audience.
Insightful, leading consultant and speaker with the rare combination of bringing high-level strategic thinking and practical frontline knowledge on climate change and decarbonisation for business.
VF Marketing Associates from across Europe were inspired with Benita’s insights on sustainability and business model innovation. These new approaches to life and business are trends that will shape our marketing strategies of the future
Excellent speaker, knowledgeable, distinctive, future-thinking. Benita enthralled the audience with her insights on the Sharing Economy and future business models.